Macarena Bazo Photo

date:

wedding Photographer

Packages chosen:

Mac wanted a handwritten vibe that still felt playful, energetic and youthful, so we leaned into a vibrant palette of teals, purples, blues and greens and customized a soft handwritten font to bring that personality to life.

Mac also hoped to incorporate a butterfly into her branding, so the submark uses the “B” from Bazo transformed into a butterfly shape. Such a sweet little detail that ties everything together and feels personal to her brand.

Once the brand was in place, I updated her existing Showit site to reflect the new identity, organized the back end, and refined the layout so everything feels cohesive, colourful and easy for her to update on her own. 

August 2025